I help purpose-driven entrepreneurs and leaders simplify their systems, align their strategy, and build sustainable businesses
From business clarity to community leadership
With 25+ years of experience in leadership, systems, and strategy, I now guide entrepreneurs toward businesses that align with their values and vision.
Whether you’re stepping out of corporate or building your second act, I’ll help you create a business that flows. Let's turn tech chaos into clarity and build a business that reflect your highest values.
25+
Years Experience
For The 50+ Woman Who's Already Done Alot
You're not new to responsibility.
You’ve led teams, managed careers, raised families, built reputations.
You’ve navigated complex spaces, made things happen, and kept everything moving — even when it cost you.
But now, you’re done building from burnout.
You’re done squeezing your vision into frameworks that don’t fit.
You don’t need hype.
You need clarity.
You’re ready for a business or platform that reflects who you are now — not who you had to be to survive the last season.
You want structure that makes sense.
A strategy that protects your peace.
A space to think clearly — without having to perform, explain, or shrink.
You want to move differently now.
And you’re looking for the right support to help you do it — with intention and real tools that work.
That’s where I come in.
No fluff. No performance.
Just grounded guidance, systems that work, and clarity that lasts.
This 3-minute quiz reveals whether Core Essentials™ is right for you — and what to do next.
No more trying to force-fit yourself into rigid systems or drowning in unnecessary complexity.
Whether you're just starting to explore your options or ready to scale what you've built, we'll create a strategy that feels natural and works beautifully.
Core Essentials Program
Core Essentials™ is for high-capacity women who are ready to stop spinning and finally build a business that fits their life, values, and current season. It brings together real clarity, aligned offers, and practical systems so you can move with confidence, protect your energy, and take your next steps.
Creative Tech Concierge
Membership Community
Ever wish you had a group of smart, supportive women who totally get what you're building? It's here!
No surface-level networking here - just real connections, real support, and real growth.
Flex Voice Coaching
3-Month Package
$797
One-time fee
Ideal for new entrepreneurs.
3-month program duration
Receive personalized coaching support whenever you need it 24/7. Flexible, on-demand coaching
Creative Tech Concierge Inner Circle Annual Membership
Customized Entrepreneur Leadership & Sales Impact Report
Program price start $797
Plan can be extended based on your needs
Business Starter Kit
Basic Setup & Support Package
$1500
One-time fee
Ideal for coaches & consultants who want to scale operations & optimizing processes
CRM Software Account (single user) & Set up*
Custom Calendar Integrations, Dashboard, Automations and Workflow
Customized Entrepreneur Leadership & Sales Impact Report with debrief
Creative Tech Concierge Inner Circle Annual Membership
Program price $1500
Monthly Support Package available
Clarity-driven business building for women ready to
move from stuck to aligned.
$3500
One-time fee
Ideal for coaches, consultants & service-based providers who want a professional online presence, to scale operation & optimize their business processes.
FOUNDATION
Set the focus. Get clear on what you’re building and why. This is where we eliminate the noise. You define your vision, own your value, and anchor into what really matters. No more guessing. You start with clarity, not chaos.
FRAMEWORK
Build the strategy, systems, and workflows that actually fit your life. We work with you on your people, process and tech systems strategy, using tools that make sense for where you are now -- not where someone else thinks you should be.
FLOW
Connect the back end to the front end so your business actually works. This is where your tech, operations, and delivery systems come into play. You’ll walk away with streamlined, scalable system that works with you as you grow.
FORTIFY
Strengthen your presence and protect your peace. Here, we build boundaries and habits that protect your time and energy. You learn to lead from a place of wholeness, not hustle.
FELLOWSHIP
You don’t do this alone . You build in community.This is where we cultivate connection. You join a network of women who are walking the same path, not with competition but with encouragement, shared wisdom, and real accountability.
Creative Tech Concierge Membership Community for 12 months
Program starts at $3500
Payment plan available
Principal Consultant & Founder
I spent over two decades in corporate building and leading multimillion-dollar systems and projects. Now, I help women like you build something far more powerful — a business that reflects your deepest purpose.
I’m Desiree Foster-Collins — Systems Strategist, Executive Leadership Coach, and the heart behind EBD Collective. My journey has taken me from corporate leadership at one of California’s largest utility companies to coaching entrepreneurs around the country.
My favorite clients call me the #CreativeTechWhisperer , and honestly? I love that. But I’m not just here to talk about resumes. I’m here to talk about reinvention.
After climbing the corporate ladder while raising my two children as a single mom, I realized something: The next season of my life needed to feel different. Not just successful, but sustainable. Not just productive, but purposeful.
I believe entrepreneurs and small business owners are the heartbeat of communities and deserve access to the same systems & tools that big businesses have at their disposal.
That’s why I created my Core Essentials™ Signature Program — a simple, aligned path for building a business that breathes. A business that honors your values and your vision, so you can thrive in this new economy.
Today, I use all those years of strategic precision, cross-functional leadership, and technical know-how — not to serve shareholders, but to serve people like you.
Women who are ready to stop duct-taping their systems together.
Women who want to build with clarity.
Women who want calm. Confidence. And yes — real growth.
So if you’re standing at the edge of your second act wondering how to bring it all together… I want you to know: You’re not too late. You’re right on time.
Let’s build something extraordinary — together.
We help you to improve your professional & personal leadership skills so you can reach your goals and lead a successful business that generates the income you desire.
We provide one of the world's best entrepreneurial assessments to help grow yourself and others, understand your personality, nurture your strengths, minimize business blind spots and know what naturally drives you.
Instead of wrestling with website builders and marketing tools alone, you get hands-on support to build your online presence without the headaches.
What our amazing clients say about working with us
"Dezi is a servant leader. She was very thorough in explaining both the how to's of keeping our technology safe from hackers, but also clearly explained the why. She was very patient with the group and took time to respond to all questions. The demos she provided were very helpful."
Cheryl S.
Harris Sutton Enterprises
"I 100% recommend Coach Dezi for her masterful creativity, strategic business mind, her excellence in design and all things tech. She is the creative tech whisperer and has the ability to bring clarity about the use of tech tools in any business."
Cherise I.
Irons Consulting Group
"I recommend Coach Dezi to anyone who may need that push to get things done! Getting started is the easy part of starting your own business, moving up in a corporate position through promotion, etc. What is difficult is keeping momentum and motivation to keep going forward and upward when faced with obstacles and challenges.
Everyone needs a coach!"
Marla M.
The M.ARM Agency
5 Signs You're Ready to Reclaim Your Wild Self (and Rock Your Coaching Business)
So, you've dipped your toes into the coaching world, and now you're feeling that primal urge to break free from the "how-to" guides and cookie-cutter business plans. Sound familiar? If you're nodding along, it might be time to unleash your wild wisdom and let it supercharge your budding business. Let's dive into five tell-tale signs that you're ready to reclaim your wild self and become the powerhouse coach you're meant to be.
1. You're Craving Authentic Marketing
Remember when Don Miguel Ruiz said, "Be impeccable with your word. Speak with integrity. Say only what you mean"? If you're tired of crafting social media posts that feel more "influencer" than "you," it's a sign. You're ready to ditch the corporate-speak and infuse your marketing with your true voice.
When you're ready to reclaim your wild self, you'll feel an irresistible pull towards authenticity in your business communications. You'll want to align your brand message, content, and client interactions with your core values. It's not just about being honest with your audience – it's about building a business that truly reflects who you are.
Checklist for Authentic Marketing:
Does my content reflect my true personality and values?
Am I sharing stories and insights that genuinely resonate with me?
Do I feel energized and excited when creating marketing materials?
Are my client interactions authentic and true to who I am?
2. You're Questioning Your Business Model
"Is this really the way I want to serve my clients?" "Does this pricing structure align with my values?" If these questions are popping up more frequently, congratulations! You're awakening to your wild wisdom. As Clarissa Pinkola Estés writes in "Women Who Run With the Wolves," "The most important thing is to hold on, hold out, for your creative life, for your solitude, for your time to be and do, for your very life."
This questioning phase is crucial for your business development. It's your inner wild woman challenging the status quo, pushing you to create a business model that serves both you and your clients authentically. Embrace it! It's a sign you're ready to build a more resilient business mindset and chart your own course in the coaching industry.
Checklist for Questioning Your Business Model:
Does my current business model align with my personal values?
Am I serving my clients in a way that feels genuinely fulfilling?
Does my pricing reflect both my worth and my clients' needs?
Am I open to exploring innovative ways of structuring my business?
3. You're Feeling a Creative Itch in Your Offerings
Is there a spark of creativity that just won't leave you alone? Maybe it's an idea for a unique coaching program, a podcast that breaks the mold, or even a complete pivot in your niche. That's your wild self-trying to break through and innovate!
Rekindling your creative spark is crucial for standing out in the crowded coaching market. As Estés reminds us, "The creative force flows over the terrain of our psyches looking for the natural hollows, the arroyos, the channels that exist in us. We become its tributaries, its basins; we are its pools, ponds, streams, and sanctuaries."
Let that creativity flow into your business offerings. Your wild wisdom might just lead you to create the next big thing in coaching!
Checklist for Creative Offerings:
Am I excited about my current coaching offerings?
Have I brainstormed new, innovative ways to serve my clients?
Am I allowing myself time and space for creative thinking?
Do my offerings reflect my unique approach and personality?
4. You're Drawn to Unconventional Business Practices
Find yourself daydreaming about hosting retreats in the forest instead of another Zoom call? Craving to incorporate elements of nature or intuitive practices into your coaching sessions? That's your wild self calling you to shake up the traditional coaching model.
Nature and unconventional methods have a way of stripping away the unnecessary and reconnecting us with our innate wisdom. If you're feeling this pull, it's a clear sign you're ready to reclaim your wild self and create a unique coaching experience that sets you apart from the crowd.
Checklist for Unconventional Business Practices:
Have I explored non-traditional coaching methods that resonate with me?
Am I open to incorporating elements of nature or intuition into my practice?
Do I feel constrained by "conventional" business wisdom?
Am I willing to try new approaches, even if they seem unconventional?
5. You're Ready to Take Aligned Action in Your Business
Last but not least, you know you're ready to reclaim your wild self when you feel an undeniable urge to take bold action in your business. Not just any action, mind you, but aligned action – steps that resonate deeply with your core values and true vision for your coaching practice.
As Ruiz says, "Your best is going to change from moment to moment; it will be different when you are healthy as opposed to sick. Under any circumstance, simply do your best, and you will avoid self-judgment, self-abuse, and regret."
Taking aligned action means honoring where you are in each moment of your entrepreneurial journey while consistently moving towards your authentic business goals. It's about building a coaching practice that reflects your wild wisdom, not someone else's blueprint for success.
One powerful aligned action you can take is joining the Wild Wisdom Mastermind*. This immersive experience is designed to help you tap into your innate wisdom, align your business with your true self, and connect with like-minded wild entrepreneurs. It's the perfect playground for unleashing your creativity, challenging conventional business norms, and crafting a coaching practice that's as unique as you are.
Checklist for Aligned Action:
Do my business decisions align with my core values and vision?
Am I taking steps that feel authentic and true to my wild self?
Have I considered joining the Wild Wisdom Mastermind for support and growth?
Am I willing to let go of actions that no longer serve my authentic business vision?
If you're nodding along, feeling seen and a little exposed, congratulations! You're ready to reclaim your wild self and let it transform your coaching business. It's time to break free from the "shoulds" and "musts" that have been holding you back and step into your full, glorious, untamed potential as a coach and entrepreneur.
Ready to dive deeper into this journey and learn how to weave your wild wisdom into every aspect of your business? I've got just the thing for you.
Download our free guide at excellencebydesign.us/gettheguide and take the first step towards unleashing your wild wisdom in your coaching practice. Your authentic, powerful entrepreneur self is waiting – are you ready to answer the call and create a business that's as unique and wild as you are?
*Registration opens Sept. 13 - 20, 2024