Welcome to EBD Collective
Build a Business That Serves Your Soul
I help purpose-driven entrepreneurs and leaders simplify their systems, align their strategy, and build sustainable businesses
Because you deserve a business that fosters your peace and your potential
Meet Desireé Foster-Collins
From business clarity to community leadership
With 25+ years of experience in leadership, systems, and strategy, I now guide entrepreneurs toward businesses that align with their values and vision.
Whether you’re stepping out of corporate or building your second act, I’ll help you create a business that flows. Let's turn tech chaos into clarity and build a business that reflect your highest values.
25+
Years Experience
This is how we'll do it
For The 50+ Woman Who's Already Done Alot
You're not new to responsibility.
You’ve led teams, managed careers, raised families, built reputations.
You’ve navigated complex spaces, made things happen, and kept everything moving — even when it cost you.
But now, you’re done building from burnout.
You’re done squeezing your vision into frameworks that don’t fit.
You don’t need hype.
You need clarity.
You’re ready for a business or platform that reflects who you are now — not who you had to be to survive the last season.
You want structure that makes sense.
A strategy that protects your peace.
A space to think clearly — without having to perform, explain, or shrink.
You want to move differently now.
And you’re looking for the right support to help you do it — with intention and real tools that work.
That’s where I come in.
No fluff. No performance.
Just grounded guidance, systems that work, and clarity that lasts.
What’s Your Next Best Move?
This 3-minute quiz reveals whether Core Essentials™ is right for you — and what to do next.
Let's build this in a way that actually works for you.
Our Services
No more trying to force-fit yourself into rigid systems or drowning in unnecessary complexity.
Whether you're just starting to explore your options or ready to scale what you've built, we'll create a strategy that feels natural and works beautifully.
Core Essentials Program
Core Essentials™ is for high-capacity women who are ready to stop spinning and finally build a business that fits their life, values, and current season. It brings together real clarity, aligned offers, and practical systems so you can move with confidence, protect your energy, and take your next steps.
Creative Tech Concierge
Membership Community
Ever wish you had a group of smart, supportive women who totally get what you're building? It's here!
No surface-level networking here - just real connections, real support, and real growth.
Choose Your Package
Core Essentials™ Signature Program
Flex Voice Coaching
3-Month Package
$797
One-time fee
Ideal for new entrepreneurs.
3-month program duration
Receive personalized coaching support whenever you need it 24/7. Flexible, on-demand coaching
Creative Tech Concierge Inner Circle Annual Membership
Customized Entrepreneur Leadership & Sales Impact Report
Program price start $797
Plan can be extended based on your needs
Business Starter Kit
Basic Setup & Support Package
$1500
One-time fee
Ideal for coaches & consultants who want to scale operations & optimizing processes
CRM Software Account (single user) & Set up*
Custom Calendar Integrations, Dashboard, Automations and Workflow
Customized Entrepreneur Leadership & Sales Impact Report with debrief
Creative Tech Concierge Inner Circle Annual Membership
Program price $1500
Monthly Support Package available
Clarity-driven business building for women ready to
move from stuck to aligned.
$3500
One-time fee
Ideal for coaches, consultants & service-based providers who want a professional online presence, to scale operation & optimize their business processes.
FOUNDATION
Set the focus. Get clear on what you’re building and why. This is where we eliminate the noise. You define your vision, own your value, and anchor into what really matters. No more guessing. You start with clarity, not chaos.
FRAMEWORK
Build the strategy, systems, and workflows that actually fit your life. We work with you on your people, process and tech systems strategy, using tools that make sense for where you are now -- not where someone else thinks you should be.
FLOW
Connect the back end to the front end so your business actually works. This is where your tech, operations, and delivery systems come into play. You’ll walk away with streamlined, scalable system that works with you as you grow.
FORTIFY
Strengthen your presence and protect your peace. Here, we build boundaries and habits that protect your time and energy. You learn to lead from a place of wholeness, not hustle.
FELLOWSHIP
You don’t do this alone . You build in community.This is where we cultivate connection. You join a network of women who are walking the same path, not with competition but with encouragement, shared wisdom, and real accountability.
Creative Tech Concierge Membership Community for 12 months
Program starts at $3500
Payment plan available
Desireé Foster-Collins
Principal Consultant & Founder
I spent over two decades in corporate building and leading multimillion-dollar systems and projects. Now, I help women like you build something far more powerful — a business that reflects your deepest purpose.
I’m Desiree Foster-Collins — Systems Strategist, Executive Leadership Coach, and the heart behind EBD Collective. My journey has taken me from corporate leadership at one of California’s largest utility companies to coaching entrepreneurs around the country.
My favorite clients call me the #CreativeTechWhisperer , and honestly? I love that. But I’m not just here to talk about resumes. I’m here to talk about reinvention.
After climbing the corporate ladder while raising my two children as a single mom, I realized something: The next season of my life needed to feel different. Not just successful, but sustainable. Not just productive, but purposeful.
I believe entrepreneurs and small business owners are the heartbeat of communities and deserve access to the same systems & tools that big businesses have at their disposal.
That’s why I created my Core Essentials™ Signature Program — a simple, aligned path for building a business that breathes. A business that honors your values and your vision, so you can thrive in this new economy.
Today, I use all those years of strategic precision, cross-functional leadership, and technical know-how — not to serve shareholders, but to serve people like you.
Women who are ready to stop duct-taping their systems together.
Women who want to build with clarity.
Women who want calm. Confidence. And yes — real growth.
So if you’re standing at the edge of your second act wondering how to bring it all together… I want you to know: You’re not too late. You’re right on time.
Let’s build something extraordinary — together.
Why Choose Us
Serving You With Excellence
Executive Leadership Coach
We help you to improve your professional & personal leadership skills so you can reach your goals and lead a successful business that generates the income you desire.
Human Behavior Consulting
We provide one of the world's best entrepreneurial assessments to help grow yourself and others, understand your personality, nurture your strengths, minimize business blind spots and know what naturally drives you.
Technology Integration
Instead of wrestling with website builders and marketing tools alone, you get hands-on support to build your online presence without the headaches.
Testimonials
What They Say
What our amazing clients say about working with us
"Dezi is a servant leader. She was very thorough in explaining both the how to's of keeping our technology safe from hackers, but also clearly explained the why. She was very patient with the group and took time to respond to all questions. The demos she provided were very helpful."
Cheryl S.
Harris Sutton Enterprises
"I 100% recommend Coach Dezi for her masterful creativity, strategic business mind, her excellence in design and all things tech. She is the creative tech whisperer and has the ability to bring clarity about the use of tech tools in any business."
Cherise I.
Irons Consulting Group
"I recommend Coach Dezi to anyone who may need that push to get things done! Getting started is the easy part of starting your own business, moving up in a corporate position through promotion, etc. What is difficult is keeping momentum and motivation to keep going forward and upward when faced with obstacles and challenges.
Everyone needs a coach!"
Marla M.
The M.ARM Agency
The Leaders' Academy
Latest Blogs & Episodes
From Corporate to Clarity: A Simple Guide to Finding Business Focus
I remember staring at my pristine corporate cubicle wall, surrounded by achievement awards and perfectly organized spreadsheets. Yet something felt off. Like many of you, I had this persistent fog clouding my vision of what could be. Sound familiar?
Let's be real - transitioning from corporate life to entrepreneurship feels like switching from autopilot to manual steering. One minute you're following a clear roadmap, the next you're creating the map yourself.
But here's the good news: that fog? It's temporary.
And I'm here to help you navigate through it.
Finding Your North Star
Remember Alice in Wonderland? When she meets the Cheshire Cat, she asks which way she should go. The Cat replies, "That depends a good deal on where you want to get to." This perfectly captures the first step in gaining clarity: knowing your destination.
I learned this lesson the hard way. In my early days of business ownership, I said "yes" to every opportunity that came my way. Website design? Sure! Social media management? Why not! Business strategy? Absolutely! I was spreading myself thin and getting nowhere fast.
The corporate world trains us to think differently. In my decade of corporate experience, everything had a process, a framework, and a clear chain of command. But when you step into entrepreneurship, that structure vanishes. According to recent studies, 67% of corporate professionals struggle with decision-making in their first year of business ownership.
The breakthrough came when I finally sat down and asked myself: "What do I actually want to be known for?" This simple question changed everything.
Action Step: Take 15 minutes today to write down your "perfect day" in business. What are you doing? Who are you serving? What problems are you solving?
Be specific. This becomes your North Star.
Simplify to Amplify
Here's a truth bomb: complexity is the enemy of execution. In corporate, we often wear complexity like a badge of honor. But in entrepreneurship, simplicity is your superpower.
Corporate life might have taught us that complexity equals sophistication. However, in entrepreneurship, simplicity drives success. Research shows businesses with focused offerings generate 47% more revenue than those with diverse, complex structures.
Action Step: List all your current business activities. Now, ruthlessly eliminate anything that doesn't directly contribute to your core mission.
Keep only what moves you toward your North Star.
Create Your Decision Filter
The fog often returns when we face tough choices. Should I take this client? Is this partnership right for me? Do I need this new tool?
Think of a decision filter as your business GPS. It's a set of questions that guide your choices and keep you focused. Here's mine:
Does this align with my expertise?
Will it serve my ideal client?
Does it excite me?
Can I deliver exceptional value?
Will it be profitable?
Action Step: Create your own decision filter with 3-5 questions. Write them down and keep them visible. Use them before saying "yes" to any new opportunity.
The Path Forward
Clarity isn't a destination - it's a practice. Some days will be crystal clear, others might feel a bit hazy. That's normal. What matters is having tools to find your way back to focus.
Remember: You didn't leave corporate life to create another version of the same constraints. You left to build something meaningful, something uniquely yours.
FAQs About Finding Business Clarity
Q: How long does it take to gain real business clarity?
A: While initial clarity can come within weeks, deep business clarity typically develops over 3-6 months of intentional focus.
Q: What if my business vision keeps changing?
A: Evolution is natural, but your core purpose should remain stable. Regular quarterly reviews help maintain alignment.
Final Thoughts: Your Journey to Business Clarity
Your journey from foggy to focused doesn't have to be perfect. It just needs to be intentional. Start with your North Star, simplify your approach, and create your decision filter. These three steps will help you navigate through any uncertainty that comes your way.
And hey, if you're still feeling a bit lost in the fog, remember this: every successful entrepreneur started exactly where you are now. The only difference? They kept moving forward, one clear decision at a time.
Take that first step today. Your future self will thank you.
Ready to take your business from foggy to focused? Book an introductory call today to explore how we can help you build a focused, profitable business.
