Welcome to EBD Collective

Building leaders who build the future

I help purpose-driven leaders and entrepreneurs grow with clarity, courage and purpose through programs that simplify complexity and unlock growth.

Because you deserve a life that fosters your peace and your potential

About Us

From business clarity to community leadership

EBD Collective was founded with one simple belief: leadership is more than a role - it's a responsibility to build futures that last.

Our programs are designed to equip people and organizations with the skills, systems and support they need to thrive. Whether you're a corporation strengthing your leadership pipeline, an entrepreneur seeking clarity in your business, or a community member pursuing opportunity, EBD Collective meets you where you are.

25+

Years Experience

This is how we'll do it

For The 50+ Woman Who's Already Done Alot

You're not new to responsibility.

You’ve led teams, managed careers, raised families, built reputations.

You’ve navigated complex spaces, made things happen, and kept everything moving — even when it cost you.

But now, you’re done building from burnout.

You’re done squeezing your vision into frameworks that don’t fit.

You don’t need hype.

You need clarity.

You’re ready for a business or platform that reflects who you are now — not who you had to be to survive the last season.

You want structure that makes sense.

A strategy that protects your peace.

A space to think clearly — without having to perform, explain, or shrink.

You want to move differently now.

And you’re looking for the right support to help you do it — with intention and real tools that work.

That’s where I come in.

No fluff. No performance.

Just grounded guidance, systems that work, and clarity that lasts.

What’s Your Next Best Move?

This 3-minute quiz reveals whether Core Essentials™ is right for you — and what to do next.

Let's build this in a way that actually works for you.

Our Programs

No more trying to force-fit yourself into rigid systems or drowning in unnecessary complexity.

Whether you're just starting to explore your options or ready to scale what you've built, we'll create a strategy that feels natural and works beautifully.

Core Essentials Program

Core Essentials™ is for high-capacity women who are ready to stop spinning and finally build a business that fits their life, values, and current season. It brings together real clarity, aligned offers, and practical systems so you can move with confidence, protect your energy, and take your next steps.

Creative Tech Concierge

Membership Community

Ever wish you had a group of smart, supportive women who totally get what you're building? It's here!

No surface-level networking here - just real connections, real support, and real growth.

Choose Your Package

Core Essentials™ Signature Program

Flex Voice Coaching

3-Month Package

$797

One-time fee

  • Ideal for new entrepreneurs.

  • 3-month program duration

  • Receive personalized coaching support whenever you need it 24/7. Flexible, on-demand coaching

  • Creative Tech Concierge Inner Circle Annual Membership

  • Customized Entrepreneur Leadership & Sales Impact Report

Program price start $797

Plan can be extended based on your needs

Business Starter Kit

Basic Setup & Support Package

$1500

One-time fee

  • Ideal for coaches & consultants who want to scale operations & optimizing processes

  • CRM Software Account (single user) & Set up*

  • Custom Calendar Integrations, Dashboard, Automations and Workflow

  • Customized Entrepreneur Leadership & Sales Impact Report with debrief

  • Creative Tech Concierge Inner Circle Annual Membership

Program price $1500

Monthly Support Package available

Clarity-driven business building for women ready to

move from stuck to aligned.

$3500

One-time fee

  • Ideal for coaches, consultants & service-based providers who want a professional online presence, to scale operation & optimize their business processes.

  • FOUNDATION

Set the focus. Get clear on what you’re building and why. This is where we eliminate the noise. You define your vision, own your value, and anchor into what really matters. No more guessing. You start with clarity, not chaos.

  • FRAMEWORK

Build the strategy, systems, and workflows that actually fit your life. We work with you on your people, process and tech systems strategy, using tools that make sense for where you are now -- not where someone else thinks you should be.

  • FLOW

Connect the back end to the front end so your business actually works. This is where your tech, operations, and delivery systems come into play. You’ll walk away with streamlined, scalable system that works with you as you grow.

  • FORTIFY

Strengthen your presence and protect your peace. Here, we build boundaries and habits that protect your time and energy. You learn to lead from a place of wholeness, not hustle.

  • FELLOWSHIP

You don’t do this alone . You build in community.This is where we cultivate connection. You join a network of women who are walking the same path, not with competition but with encouragement, shared wisdom, and real accountability.

  • Creative Tech Concierge Membership Community for 12 months

Program starts at $3500

Payment plan available

Why Choose Us

Serving You With Excellence


Foster Leadership™

Executive coaching, Leadership development workshops and training for organizations and professionals.


Black Lineman Network®

Workforce development and mentorship initiative for individuals from under-resourced communities with professional & personal development pathways for careers in the power utility industry


Creative Tech Concierge™

Private membership community focused on human-first leadership, business strategy and simple tech systems for women professionals & entrepreneurs.

MEET THE FOUNDER & CEO

Hey, I'm Coach Dezi!

I am a coach, strategist, and leader. I created EBD Collective because I know what it feels like to lead without enough support.

My work is about helping women leaders and entrepreneurs simplify their systems, move from uncertainty to confidence, and create the impact they were made for.

Maxwell Leadership Executive Coach & Trainer

Certified Maxwell DISC Consultant

Certified Growth Leader

Six Sigma Green Belt

Desireé Foster-Collins

Principal Consultant & Founder

I spent over two decades in corporate building and leading multimillion-dollar systems and projects. Now, I help leaders like you build something far more powerful — a business that reflects your deepest purpose.

I’m Desiree Foster-Collins — Strategist and Executive Leadership Coach, and the heart behind EBD Collective. My journey has taken me from corporate leadership at one of California’s largest utility companies to coaching entrepreneurs around the country.

I’ve spent the last three decades building teams, managing complex capital projects, raising children, mentoring leaders, and helping visionaries bring structure to their brilliance and turn their expertise into revenue streams. But now, my mission is clearer than ever. I empower women both professionally and personally as a strategic problem solver, consultant and coach.

I believe entrepreneurs and small business owners are the heartbeat of communities and deserve access to the same resources, systems & tools that big businesses have at their disposal.

Through EBD Collective, I serve organizations, entrepreneurs and communities who want clarity in their vision, structure in their systems, ready to build with intention and peace in their process.

Today, I use all those years of strategic precision, cross-functional leadership, and technical know-how - to serve people like you.

Leaders who are ready to stop duct-taping their systems together.

Leaders who want to build with clarity.

Leaders who want courage, confidence and real growth.

Bring the vision. I'll help you bring it to life.

Testimonials

What They Say

What our amazing clients say about working with us


"Dezi is a servant leader. She was very thorough in explaining both the how to's of keeping our technology safe from hackers, but also clearly explained the why. She was very patient with the group and took time to respond to all questions. The demos she provided were very helpful."

Cheryl S.

Harris Sutton Enterprises


"I 100% recommend Coach Dezi for her masterful creativity, strategic business mind, her excellence in design and all things tech. She is the creative tech whisperer and has the ability to bring clarity about the use of tech tools in any business."

Cherise I.

Irons Consulting Group


"I recommend Coach Dezi to anyone who may need that push to get things done! Getting started is the easy part of starting your own business, moving up in a corporate position through promotion, etc. What is difficult is keeping momentum and motivation to keep going forward and upward when faced with obstacles and challenges.

Everyone needs a coach!"

Marla M.

The M.ARM Agency

The Leaders' Academy

Latest Blogs & Episodes

Coach Dezi, business strategist and leadership coach for second act women entrepreneurs building on decades of corporate experience

The Myth of Starting Over: You Are Not Starting Over, You Are Building on Everything

May 19, 20267 min read

Somewhere along the way, somebody told you that what you are doing is starting over.

Maybe it was a well-meaning friend. Maybe it was a podcast you listened to on a morning walk. Maybe it was your own inner voice, the one that whispers at 5 AM before your brain has a chance to argue back.

You left corporate. Or corporate left you. Either way, you are now standing in a new space, looking at an empty calendar, an undefined title, and a future that has no org chart. And the world calls that "starting over."

I want to challenge that. Because the language we use shapes what we believe. And if you believe you are starting over, you will build like a beginner.

You are not a beginner.

You are a second act entrepreneur. And your second act is not a reset. It is a return to yourself.

Why the "Starting Over" Story Is So Dangerous

Here is the thing about the starting-over narrative. It sounds humble. It sounds brave. It even sounds Instagram-worthy. "New chapter." "Blank slate." "Starting from scratch."

But underneath all of that language is a quiet lie: that everything you did before does not count.

That lie is expensive. It costs you confidence. It costs you time. And it costs you money, because when you believe you are starting at zero, you make decisions from a place of scarcity instead of strength.

You sign up for courses you do not need because you assume you are missing something. You undercharge because you feel like a newcomer. You hesitate to lead because you think you have not earned it yet in "this" world.

But that world is not a different world. It is still your world. The rules did not change. The problems your clients face are the same ones you have been solving for 20, 25, 30 years. You are just solving them from a different seat now.

The myth of starting over keeps experienced women playing small in a space that desperately needs their leadership.

What You Actually Brought With You

Let me name a few things you are probably not giving yourself credit for.

You know how to manage complexity. Not the theoretical kind. The kind where three priorities are competing for the same budget, two stakeholders disagree, and you still have to deliver by Friday. That skill does not disappear because you changed your LinkedIn headline.

You know how to read a room. Decades of navigating corporate politics, difficult conversations, and high-stakes presentations gave you something no course can teach. You understand people. You know when someone is saying yes but meaning no. You know when a team is stuck and nobody wants to say it out loud.

You know how to build systems. Maybe you built them for someone else's company. Maybe they had your fingerprints on them but someone else's name. Either way, the ability to create order out of chaos, that is a skill, not a job title.

You know what it costs to carry everything. That one is personal. And it is the thing that makes your future clients trust you, because you are not teaching from a textbook. You are teaching from a life.

None of this goes away when you step into entrepreneurship. You brought all of it with you.

The Difference Between a First Act and a Second Act

A first act entrepreneur is building from curiosity, energy, and trial and error. That is valid. It is also messy, unstructured, and full of expensive lessons.

A second act entrepreneur is building from something different entirely.

You are building from pattern recognition. From hard-earned clarity about what works and what wastes time. From the kind of leadership that comes from having led real people through real situations, not from having watched someone else do it on a webinar.

Your second act is not a do-over. It is a distillation.

You are not starting with nothing. You are starting with everything, and for the first time, you get to decide what stays and what goes.

That is the part nobody tells you. The second act is not about adding more. It is about removing what was never yours to carry and building around what has always been true about you.

Why It Feels Like Starting Over (Even When It Is Not)

Let me be honest about why this myth has teeth.

It feels like starting over because the external markers are gone. The paycheck. The title. The team. The structure that told you where to be at 8 AM and what success looked like by end of quarter.

Without those markers, it can feel like you are floating. Especially in the first few months. Especially if you were laid off and did not get to choose the timing.

That feeling is real. I am not going to minimize it.

But here is what I want you to see. The disorientation you are feeling is not evidence that you are starting from scratch. It is evidence that your identity was tied to an external structure. And now that structure is gone, you are face to face with yourself.

That is not failure. That is the beginning.

The woman who has been running on external validation for 30 years does not need a new business plan first. She needs to meet herself without the title, without the calendar, without the "yes" from someone above her. And then she builds.

What Subtraction Looks Like in Real Life

Here is something I have learned, both from my own transition and from working with women in theirs.

Before you can build the right thing, you have to stop carrying the wrong things.

That means letting go of the belief that you need permission to lead. You do not. You have been leading. Now you lead for yourself.

That means releasing the idea that your worth is connected to your output. In corporate, your value was measured by what you produced. In your business, your value is in what you see that others cannot.

That means setting down the guilt that says you should have done this sooner. You did not do it sooner because you were busy building something that mattered. And now you are building something that matters more.

Subtraction is not loss. It is making room.

And the women who build the strongest second acts are the ones who stop trying to bring everything from the old life into the new one. They choose what they keep. They release what they do not. And they build with intention instead of inertia.

You Were Never Starting From Zero

If you are a woman who left a career and you keep hearing the word "start" attached to everything you are doing, I want you to replace it.

You are not starting a business. You are building a business, with skills you have been developing since before most online entrepreneurs were born.

You are not starting from scratch. You are designing from experience, from values, from a level of strategic thinking that cannot be downloaded or hacked.

You are not starting over. You are continuing, on your own terms, for the first time.

A second act entrepreneur does not need to start over. She needs to start being honest about what she already has.

The Next Step Is Not a Hundred Steps

If you are in this season right now, let me leave you with something simple.

You do not need to figure out everything today. You do not need a logo, a funnel, a perfect offer, and a content strategy by next Monday.

You need one thing. Clarity.

Clarity about what you are building. Clarity about who it is for. Clarity about what you are no longer willing to carry.

That is it. Everything else follows from there.

I built Creative Tech Concierge because I watched too many brilliant women overcomplicate the transition. They had everything they needed except a clear, honest place to think it through with someone who had been there.

If that is where you are, you do not have to figure it out alone.

Life is good. God is good.

Coach Dezi

Learn more about Creative Tech Concierge

second act entrepreneurstarting over at 50myth of starting overcareer transition for womenmidlife entrepreneurwomen reinventing themselvesbuilding a business after corporateexperienced women entrepreneurssecond career after 50entrepreneurship after layoff
blog author image

Desiree Foster-Collins

Coach Dezi aka The #CreativeTechWhisperer is a Business and Technology Strategist, Leadership Advisor, and Executive Coach based in Riverside, California. She is the Founder of EBD Collective and Creative Tech Concierge, helping experienced women entrepreneurs build with clarity, courage, and purpose.

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